This is the second of three posts I provide advice for HBS MBA Admissions Interviews.
This second post focuses on strategy. The first post discusses logistics and content. The third post focuses on preparation.
At the time of the blog post, 101 of my clients (mostly comprehensive counseling plus those interview only clients I worked with for 5 hours, this does not include an even larger number of HBS admits that I worked for only 1-4 hours on interview prep) have been admitted to HBS since the entering class of 2008 (I had prior clients admitted between 2001 and 2007 before establishing my own service). My clients' results and testimonials can be found here. In addition to providing comprehensive application consulting on HBS, I regularly help some candidates with HBS interview preparation only. My clients admitted to HBS come from all over the world with high concentrations in India, Japan, Singapore, EU, UK, and US.
This blog post is focused on strategy. What I mean strategy is that focuses on understanding the game your are playing and how to play it well. We will begin with the basics and then go into more complex considerations.
STRATEGY BASICS
I. MBA Admissions is a zero-sum game. The MBA admissions process is a competition for organizational entrance. Ultimately you are allowed to enter or are rejected. Interviews play a critical role in organizational entrance selection for jobs, internships, and, in the case, of some educational programs, admissions. They are simply one factor in the process. What we know about HBS interviews though is that applicants go into an interview with about a 50% chance of admission, which certainly better than the base base rate of admission for all applicants. The interview is just one factor and a great interview does not necessarily result in admission. For more about rejection, see here. That said, you want to play this game as effectively as possible, so doing the best you can on the interview is critical because you have great odds of winning this game.
II. Interviews as gatekeeping.
One may make the initial assumption that the role of an admissions interviewer is to be a gatekeeper. And this is certainly true, whether the interviewer is an admissions officer like at HBS, a student (like at Wharton, Booth or Kellogg), or alumni (like at Columbia Business School, INSEAD, and London Business School). In all cases, the interviewers are trying to determine against set criteria (an evaluation form) whether the applicant fits the program.
III. HBS MBA Admissions Board Stated Criteria:
HBS has three stated criteria for who they looking for: Business-Minded, Leadership-Focused, and Growth-Oriented. I discuss these three criteria here. I highly recommend reading that analysis if you have not because it will help you understand that you need to demonstrate these criteria during your interview. You demonstrate these criteria not only through what the topic you are discussing but how you say it.
ADVANCED STRATEGIC CONSIDERATIONS
I. Can You Cope with the Case Method?
The following is directly influenced by reviewing many client interview reports, learning about HBS in general, and the history of HBS as discussed in The Golden Passport, Duff McDonald's comprehensive and controversial history of HBS.
I think the HBS admissions interview is directly connected to what is certainly at the core of an HBS education, the case method. According to the The Golden Passport (chapter 6), it was under HBS Dean Wallace Brett Donham (1919-1942) that the case method became the "School's signature pedagogical tool" and the impact of that is still felt today. While FIELD was introduced a few years ago, the case method is very much at the core of what HBS does. The case method requires that each student have ability to make meaningful contributions related to the discussion of a particular case. Given that participation is mandatory and a core component of a student's evaluation and that lack of participation can be the basis for failing at HBS, the ability to perform well in class is critical. The MBA Admissions Board fails if they admit someone who does not have the ability to survive in class. In 2007 during my first visit at HBS, I had lunch a former client and two of his friends. Later that summer my former client informed me that one of those guys I met had been kicked out of the school due to lack of effective participation. He was not the only one that year. There are always few who don't make it in every first year class. Since this amounts to only a small number of people each year, the Admissions Board is doing its job to eliminate the following:
- People who lack sufficient verbal skills to function at HBS. Beyond people with weak verbal skills, HBS interviewers need to eliminate those who cannot effectively make quick analytical statements. The applicant maybe a great engineer/finance quant/thinker but if they can't perform well on the spot, they will not fit at HBS.
- People who lack sufficient knowledge or ability to apply their knowledge to meaningfully contribute in class.
- People who lack sufficient confidence to communicate in class.
I mention these three lacks because I think these are the criteria albeit stated negatively that are at the heart of what the MBA Admissions Board is assessing during the interview process. Therefore to win at the HBS interview you need to do the following:
- Demonstrate strong verbal skills: For those whose native language is not English, this is why intensive self-practice is so necessary. But even for native English speakers, I recommend extensive self-prep. That might be 20-100 hours of self-practice going through as many possible topics as possible and most of this should be spoken practice. See the third post for details of that practice. I often find that non-native speakers take interview preparation more seriously than native speakers of English because they don't really understand how challenging it can be to do in this kind of interview environment. Some people, regardless of English level, need to focus on improving mental and rhetorical flexibility to provide sufficiently effective answers, which is something that interview training can help with.
- Demonstrate professional expertise: Whatever you have said about your work in your application, you need the ability to discuss in detail. You need to be able to communicate clearly and succinctly and in as jargon-free a way as possible to highlight your ability to communicate with a non-expert. Ideally you should be able to provide deep insights into your work, your employer(s), and your industry.
- Demonstrate confidence: Always remember that with MBA interviews in particular, the answers are rarely purely factual but involve telling stories and hence the most important thing is to appear confident regardless of whether you think your answer is good, mediocre, or complete bullshit. Actually the ability to bullshit through questions one does not completely understand and/or have a perfect answer to is a core kind of competence. Instead of worrying about the accuracy or quality of the overall answer you might simply focus on delivery. And even if you think you are saying complete bullshit be confident about it. If you provide a confident and yet not totally accurate answer, you can always clarify it in the post-interview reflection. Remember you are being judged both on your answers and the impression you make, so even if your answer is not great, a strong positive impression can still result in a win.
II. Do you have an interesting perspective?
What distinguishes a merely acceptable candidate is that a great one will add a unique perspective. I see this happen especially with clients who get to HBS you are really imperfect. They might have come from a second or third tier school, have only mediocre grades and/or GMAT or GRE test scores, come from a less famous company, or have a messy professional background, yet they bring something unique. The uniqueness is first realized by admissions in the application and then demonstrated in the interview. I make the operating assumption that everyone who makes it the interview stage is at least potentially unique and interesting. My job as an interview coach is to make sure they bring that out when they practice. If you unique expertise or experience make sure you can communicate that during the interview. Hopefully you will be asked about it but if not work it in. If it has already been accounted for in the application, figure out new ways of communicating in the interview. Be passionate about what you care about and make sure that you communicate that to the interviewer.
III. Are you mentality prepared?
There really is nothing to fear because HBS Interviewers are predictable and professional. HBS admissions officers stick to their role and don't focus on themselves. They are trained for their role, which is not necessarily what happens at all other schools. In the case of HBS, an MBA admissions interview is customized for each interviewee by the interviewer after closely reviewing the interviewee’s application (resume, application form, essays, and recommendations). It is a closely timed exchange that lasts for 30 minutes. The questions come fast and the interviewer can ask follow-up questions about the interviewees’ answers intensively. Interviewees typically report that they are either neutral or friendly. HBS interviewers stick to their organizationally defined role and while questions are always personalized for the applicant, the topics and types of questions that are likely to be discussed are predictable, though the range of questions and the intensity of follow-up questions can vary greatly. You are playing a fair game:
- You are being judged by someone who comes in assuming your potential for admission. They have no hidden agenda, unlike, for example, a job interviewer who already has selected an internal candidate for the job but most interview outside candidates because of HR policies.
- You will not be subject to verbal abuse, hostility, or other negative unprofessional behaviors that occur frequently in job interviews (and less frequently in MBA admissions interviews with alumni). For almost ten years, I have asked my clients about their past job, internship, admissions and other interview experiences and many have had horrible experiences with interviewers who were rude, unprofessional, or otherwise really awful to deal with. Such experiences can leave a person with a negative attitude about interviewers, but you will not encounter this with an HBS interviewer. (Unfortunately I cannot say the same thing about all B-School alumni interviewers because I sometimes get very negative reports o. But that is what happens when you don't really train interviewers or closely monitor them.)
- You can anticipate but what you will be asked. While you cannot know the exact terrain that will be covered in your interview (the specific questions), you do know what the overall map (What is likely to be covered). I have discussed this in detail in the first post.
Don't psych yourself out! It is particularly important that you don't worry too much about your perception of the interviewer's attitude as this can be a particularly good way to become nervous. I have had too many reports of clients doing this with HBS. Your interviewer maybe less friendly or more friendly, maybe more aggressive or less aggressive, but whatever their attitude focus on your answers. Feel free to panic and cry after you have exited the interview, but avoid doing so during it. If you give an imperfect answer, move on and don't become fixated.
It is great when interviewers can make you feel comfortable, but not all do that. It is important to understand that some interviewers maintain a neutral or unsupportive stance because they think they are being fair. In HBS interview reports, most of the interviewers are friendly/neutral. Whoever you interview with at HBS should not matter because you should focus on your performance, not the interviewer's reaction. Since you cannot know what is going on inside an interviewer's head, don't try to think about it. Especially if the interviewer looks tired or does not provide much facial or body language, there is no value in focusing your attention on them. Focus on what they ask you and your response. This is not a time to worry about making friends. It is not a date, it is an evaluation of your performance, so focus only that. Some interviewers may think they are being neutral even when an interviewee may feel like the interviewer is actually being unfriendly. For example, I might feel as though someone is being mean or unfriendly regardless of whether the other person is actually intending to be that way. The point is to be effective as you can in the interview without worrying too much about what might be happening inside someone else’s head. Also be aware of what might trigger you to feel uncomfortable. For example, if I know that unsmiling people make me upset, I can when encountering such a person, take a step back, and think, “Adam, this guy is making me uncomfortable, why? Oh, he is unsmiling. He must hate me. No, Adam, you don’t need to make that assumption. That is just your feeling, but unhelpful for what you want to get out of this conversation. Assume he is just the kind of person who does not smile much.” This is easy for me to write, harder to put into actual practice, but worth the effort if you can.
Finally, as mentioned before, confidence matters. Some people are just naturally confident or are really good at faking it, others are not. Some may just have minor problems with sounding confident, others simply become nervous, and others have extreme anxiety which undermines performance. If you feel that this a problem for you or you have been feedback about this, you need to address this issue. For those who feel that their confidence issues cannot be overcome by practice, which is what I discuss in the third post, I'd like to tell you about how I worked with a client who suffered from extreme interview anxiety. This is shortened version of part of my INSEAD Masters thesis, Taking Interviewing Seriously: A Clinical Protocol for MBA Application Interview Coaching. Feel to ignore what follows, if you don't think it applies to you. Just go right to the third post! Best of luck with your HBS interview! If you want to do interview prep with me, please see here.
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"JOHN"
John, a European male in his late twenties, received an invite from HBS, so he had extensive time to prepare, as he received his invitation on October 7, 2015 and he did not interview until mid-November. After doing some initial self-prep (something I strongly advocate and provide materials for), John and I had our first practice on October 25.
What occurred in that first session was not what I had expected. Instead of becoming more comfortable with his responses through self-practice, he was extremely unprepared and began struggling for answers. The struggle was reflected in both his speech and facial expressions. He broke down in the first session, which simply involved going over his answers to typical questions in an open style (not a mock interview). It was as if an answer was not perfect, he fell completely apart. While my Interview Experience survey had indicated that John’s behavior was highly dependent upon how the interviewer acted, John had immense anxiety about his performance, which was not what his prior interview experience had indicated, because he had done well on job interviews. I had anticipated that he would need practice but realized something much more serious was going on.
The first step when the coaching process breaks down, as it did with John, is for the coach to realize that whatever the expected plan for the session was, a new task needs to become the focus. The coach should move the client into the reflective space in order to deal with issue(s) that will impede further progress. In John’s case, the need was obvious, as his behavior was dangerously off-task. Directly acknowledging the issue was my first step. The next was to make John feel safe. Since asking questions that were freezing him up was not working, I asked him directly what was bothering him. He expressed a sense of being underprepared and that he felt at a loss for answers. His willingness to reflect on the situation was critical for creating a space for us to continue working. During the rest of the session, we discussed what would make him feel prepared. I got the impression that for him being prepared meant being perfect. John seemed so rigid and wanted to have THE RIGHT ANSWER. Such answers simply don’t exist. There are many possible right answers or at least answers that are right enough. I thought that anytime his answer was not smooth he too often shut down and became flustered. His desire to be right and in control prevented him from just trying to answer a question.
Breakdowns continued to occur both during sessions with me and with one of my colleagues who reported on November 7th that “he seems like a nice guy and his experience is very interesting, but that was literally one of the worst interview sessions I've had in recent memory.” Getting confirmation on a client’s behavior from a colleague helped me have confidence that my concerns were real and that John’s problem was quite serious.
I decided to continue using a relaxed approach focused on getting John to give a complete series of answers and restarting at any point where he broke down. Such breakdowns became occasions for helping him construct better answers. The point to me was to convert his rigidity into flexibility but to do it gradually enough that he would not become discouraged. We had three subsequent sessions. Normally, one of my standard practices for HBS involves being a very neutral interviewer because this seems to be the worst case interviewer experience for those who have HBS interviews. (And from what my client respondents told me, no one likes neutral interviewers, whether for a job interview or an admissions interview.) However I did not do this with John as it would have enhanced his anxiety. John needed reassurance so that he could focus on performing. Instead of a mock session, we briefly discussed how to handle such a neutral interviewer. Prior to attending INSEAD, I might very well have been that neutral interviewer, but doubling down on someone’s anxiety is clearly creating harm. Instead I tried to create a safe space for John to practice a full range of questions in order for him to feel comfortable with his answers. Fortunately he reported that his actual HBS interviewers (there were two of them with one acting primarily as an observer) were friendly, which is the style I used for our mock sessions. He reported that, “I left the interview with a very good feeling. I didn't get stuck on any question and I just went with the flow.” He was admitted to HBS. Rather than working against his rigidity, accepting it and then building from it, as well as creating a place where he would feel safe seem to have been the key factors that enabled effective coaching.
